One of the biggest questions that comes to an entrepreneur when he wants to expand his horizons and start is, how do I know if my company is ready to export our products or services?
Careful planning is the key so that your decision to export and enter the international trade field has the success you propose. As part of your company's growth plans, exporting is a challenge that you must assume with the same commitment you serve your national market, or perhaps more, as competition increases and quality demands too.
Among the exporting advantages, we can find the following:
- Reach new markets and customers
- Possibility of growth and development of your company thanks to the new income you generate
- Make the most of installed production capacity
- Strengthen the competitiveness of your goods or services in price and quality
- Reduce unit costs by increasing sales volumes
- Improve your business image
- Greater technological interaction
- Create new jobs and attract new currencies to the country
But, as we said, it is necessary that you plan your entry into the export field well and be prepared for the fluctuations of the exchange market.
Exporting a product requires developing a series of analyzes and studies to determine whether the product or service in question is exportable or not. This process of business internationalization requires an objective long-term vision, in addition to a previous review of the market where the company is going to enter.
There are a number of small details that you should assess before taking a product abroad, such as the verification of the name, design details, labeling, dimensions, checking if the images can be offensive in the country of destination or adaptation to the new language from the article. However, a series of procedures to export must also be assessed.
There are also other exporting procedures that you should evaluate before deciding on the internationalization of your business, such as the following:
- Know the customs laws of the countries where you will export, but also the precise data on packaging, labeling, documentation and health.
- You must be sure that you have enough production capacity to land abroad.
- Maintain alliances and agreements with other companies in the country of destination.
- Obtain recognition of quality standards, according to market requirements.
Is it a simple process? No. But with the right help and advice, exporting your products can be quite simple as well as beneficial for your business! If you are interested in knowing more about how we can help you take your products to other markets just contact us!