Everything you need to know about your market to better understand it!
We do our best to keep you informed about the markets that interest you. You will find interesting information, a summary of all the news and events happening in those countries that are the target of your products and/or services.
Kuwait occupies a strategic position in the Arabian Peninsula (surrounded by Iraq, Saudi Arabia and the Arabian Gulf), according to export.gov, “about one-third of an estimated population of 4.5 million are Kuwaiti nationals. The remainder consists of expatriate residents hailing from more than 80 countries”. Some of the reasons you should consider exporting your Read More…
The United Arab Emirates is one of the world’s top 20 largest exporters and importers of commodities. The current population of the United Arab Emirates is estimated to be around 9,692,529 (and 93.0 % of the population is urban). Successful efforts at economic diversification have broadened the scope of opportunities across all sectors. Free trade Read More…
Singapore, an island country and sovereign city-state in Southeast Asia. Singapore maintains a free market and economic growth; it is also currently ranked as the 14th largest export economy in the world. According to the Pan Asian E-commerce Alliance, Singapore has a highly developed trade-oriented market economy and one of the most open in the Read More…
According to a GEM report, (Global Entrepreneurship Monitor), there are 128 million women in charge of established companies (of all sizes) in the world. The gender gap in the entrepreneurial world has decreased by 30% globally and INC says that over the past 20 years, the number of women-owned firms has increased by 114%. Read More…
There is still time for members of the Millennial generation to hold the majority of the highest positions in established and emerging companies, but there is no denying that more and more young people are looking to start new projects (and right now, they are the largest generation in the workforce). However, this generation has Read More…
Chile is one of the most prosperous Latin American countries, consistently ranking among the countries with greater economic freedom, transparency, and competitiveness. Why should you consider exporting your products to Chile? Growing middle class According to The World Bank, “Chile has been one of Latin America’s fastest-growing economies in recent decades thanks to Read More…
Germany is the fourth largest economy in the world and number one in the European Union, (Germany contributes to 28% of the Gross Domestic Product of the European Union). Business Development Germany says that “The country’s economy is largely fueled by its service sector, including the tourism and banking industries. The industry contributes to almost Read More…
Currently, it is well known that social networks represent a strong channel of communication and interaction between companies and their users. In addition, they are also used as potential customer-generators and even for closing sales to final customers. Since social networks started, they have grown in their number of active users around the world. By Read More…
Euromonitor says in its report Consumer lifestyle in Australia, that “Australia has one of the world’s wealthiest and most digitally-advanced societies, with consumption fuelled by buoyant consumer confidence, high wages, and low unemployment”. Indeed, with a total population of 24.598.933 (from which almost 80% is urban population). It is also important that the Read More…
In Marketing, generational gaps are very important concepts. Campaigns can be built around a specific age segment. Because they are important? Mainly because they are a great way to differentiate the types of users that a product can have. We currently know certain generational groups and researchers have identified some of their most important consumption Read More…